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Discover why TFC's Joe Duggan calls the Fujifilm GFX100RF “a powerful all-in-one tool” that redefines what medium format can be. From London street shots to cinematic crops, Joe takes the new 102MP GFX for a real-world spin, and shares why it might just be your next favourite camera.

With summer just around the corner, we're back with part 2 of sport and adventure photographer John Rourke’s blog, this time diving into an action-filled stretch of his 2024 road trip, all captured with the Elinchrom THREE. John takes us behind the scenes of high-speed events, spontaneous portraits, and those unmissable on-the-fly lighting setups.

In this blog, we unbox the Elinchrom LED 100 C, Elinchrom's debut in continuous lighting, and explore what makes it stand out. We’ll dive into its key features, performance, and answer any questions to help you decide if it’s the right light for you. Whether you're a photographer or videographer, TFC is here to help you make informed decisions about your gear.

Discover how John Rourke captures stunning moments across Europe with the versatile Elinchrom THREE portable flash. From dynamic motorcycle stunts to portraits and more, Rourke showcases the power and flexibility of this portable strobe. Explore his journey and learn how to elevate your own photography skills.

Discover Therese Asplund's journey in mastering creative lighting in photography. Learn how small adjustments can dramatically change your portraits, using simple setups and quality equipment. Unlock your potential in portrait photography with her expert tips and quick lighting techniques. Read more now!

Discover the secret to soft lighting with Christina Mitrea, where she explores the incredible Elinchrom Litemotiv Indirect Octa 190cm. Learn how this softbox can transform your photos with its super soft, diffused light. From one light setups to creative three light compositions, she breaks down everything you need to know!

Creating a home photo studio can be an exciting and rewarding exercise, allowing you to explore your creativity and capture professional-quality images in the comfort of your own space. To help you get started, we've put together a list of ten essential tips tailored to photographers at the start of their journey.

Discover the Elinchrom Rotalux Indirect Speedring, a game-changer for dramatic lighting. Learn how Emily Teague uses this accessory to create contrasts and achieve a smooth light distribution, plus get 20% off with a reader exclusive code.

Join photographer Michael Sewell as he takes you behind the scenes of a captivating cosplay photo shoot. Discover the techniques and lighting setup used to recreate the iconic Star Wars atmosphere. Explore the power and versatility of Elinchrom portable flash in achieving stunning results.